Advertising accounts are modules created by advertising platforms to manage their payments in an organized way.
To create advertising accounts, it is necessary to have a payment method, which is usually a credit card or other means such as Paypal.
These accounts are generally granted to the same company or advertiser; in the case of agencies, sometimes a single account is created for several clients.
To create advertising accounts, I recommend creating company profiles so as not to tie natural persons to the payment methods of the advertising account. In many cases the accounts are tied to people or responsible persons who are no longer in the company and this becomes a problem.
Requirements to create advertising accounts
- To create them you need an email preferably from Google or Outlook. I suggest one of this type because in some cases the corporate e-mails are cancelled or if they present some failure the processes are truncated.
- Have a payment method available. Advertising campaigns in digital media do not start if there is no associated payment method.