
Supermetrics is a tool that allows you to extract information from marketing platforms such as Google Analytics, Facebook, Instagram, Twitter, LinkedIn and many more in order to automate processes and improve the analysis tasks of your agency, company or business. See in detail what Supermetrics is all about in this article.
Content
- 1 📊Supermetrics 2021
- 2 💲Supermetrics cost
- 3 💣Supermetrics Data Studio
- 4 ⭐Supermetrics Excel
- 5 🔥Supermetrics Google sheets
- 6 ☑️Advantages and disadvantages of Supermetrics.
- 7 💡Some dashboards made with Supermetrics and Data Studio.
- 8 📈Most popular connectors
- 9 🤘My personal review
- 10 ⚠️Supermetrics Questions and Answers
- 10.1 Is Supermetrics free?
- 10.2 Does Supermetrics have a trial version?
- 10.3 How much does Supermetrics cost?
- 10.4 Do I need Supermetrics?
- 10.5 What is a Supermetrics connector?
- 10.6 Does Supermetrics ActiveCampaign have a connector?
- 10.7 Supermetrics Power BI connect?
- 10.8 Can Supermetrics Tableau be connected?
- 10.9 Are there any Supermetrics alternatives on the market?
- 10.10 How to connect Supermetrics to Data Studio?
📊Supermetrics 2021
In short, Supermetrics is a bridge that links APIs from different marketing platforms and your reports, analytics or BI tools, data warehousing platform or a simple spreadsheet, without the need to write a single line of code.
It does this to meet 3 basic objectives:
1
Connect
Connect directly with the marketing platform you need and extract metrics and dimensions under the criteria and filters you require. Your pure data!
2
Analyze
After you have the data you can organize it as you see fit, using tables, charts, graphs, dashboards, etc., as many as you need.
3
Automate
Supermetrics brings you fresh, up-to-date data. Since it connects directly to marketing platforms via API, you can be sure to always have up-to-date information and save hours of copy-pasting.
Supermetrics is the ideal tool for digital analysts, traffickers, planners, community managers and anyone involved in the digital marketing area of the company. This tool contributes 100% to operational reporting and data-driven decision making for advertising, performance, SEO and more.
🎁14 days FREE trial
Data Studio, Sheets and Excel connector for Facebook, Instagram, linkedIn, Analytics 4 and much more.
💲Supermetrics cost
The price of Supermetrics depends on the license you choose. For this you must take into account:
- Time of use, you can pay Supermetrics per month, quarter or year.
- The product, you can choose between Supermetrics for Data Studio, Excel, Google Sheets and others.
- The data sources, connectors or number of marketing platforms you need to connect with.
Prices for 2021 start at $69 USD / month (if you pay for the whole year). If you pay for one (1) month it is worth $87 USD.
Read this article where I talk specifically about the price so that you don’t get confused and make the best choice 👇

How much does Supermetrics cost?
Click on the button to see all about pricing
Supermetrics has different products that can definitely contribute to your company’s work. Let’s see below a small review of each one and if you wish, take a detailed look at how they work by clicking on the buttons. Datareporte is an expert in Supermetrics!

💣Supermetrics Data Studio
If you are familiar with Google Data Studio, you know that by default it connects only with Google platforms such as Analytics or Search Console. In case you need to connect to, for example, Facebook, Mailchimp or Instagram you will need a different connector. Here comes Supermetrics to save the day with a very powerful solution that brings the data to your automated dashboards and even allows you to mix different data sources and apply filters such as dates and the other advantages of Data Studio, such as sharing dashboards to other users.
⭐Supermetrics Excel
For Microsoft users, who use Excel Online and Office 365, Supermetrics has the solution in the Office add-in store. Just download the add-in to your account and start using the tool. The data will be updated according to the activator settings you make (daily, weekly or monthly).


🔥Supermetrics Google sheets
Download all the data from your marketing platforms into Google spreadsheets through the Supermetrics plugin. Just install the plugin and run. To automate you need to configure the trigger (daily, weekly or monthly). With Google sheets you can mix data from different sources in various cells and tabs. An additional tip, you can also use Data Studio by connecting it to your spreadsheets if necessary.
🎁14 days FREE trial
Data Studio, Sheets and Excel connector for Facebook, Instagram, linkedIn, Analytics 4 and much more.
☑️Advantages and disadvantages of Supermetrics.
These are the benefits of Supermetrics according to my experience using the tool:
✔️Ventajas de Supermetrics
- Intuitive and easy-to-use interface.
- Correct data delivery, minimum time delay.
- Good support experience.
- The best offer of connectors in one tool.
- Offer of free templates to use.
- Time saving automation.
⛔Desventajas de Supermetrics
- Supermetrics is not a cheap tool.
💡Some dashboards made with Supermetrics and Data Studio.

⭐Google Data Studio 80+ templates⭐
📈Most popular connectors
Among Supermetrics‘ most popular data sources or connectors are Supermetrics for Facebook Ads, Insights and Public Data and for Instagram Insights and Public Data.
In addition to these, you can also connect with other important sources such as:
- Shopify
- Mailchimp
- Hubspot
- Linkedin Ads
- TikTok Ads
- Twitter Ads
- Google My Business
- Outbrain
- …

See all connectors
🤘My personal review
Supermetrics is a very important platform for day-to-day work, it saves a lot of time automating my reports and helps me to verify the most important management indicators for my clients. More than a reporting tool, it is a strategic ally that adds value to my work to take decisions, using real data and information of what happens in my digital assets.
🎁14 days FREE trial
Data Studio, Sheets and Excel connector for Facebook, Instagram, linkedIn, Analytics 4 and much more.
⚠️Supermetrics Questions and Answers
The following is a compilation of the most frequently asked questions about Supermetrics.
Is Supermetrics free?
No. Supermetrics is a monthly, quarterly or annual payment tool. Click here to learn more about pricing.
Does Supermetrics have a trial version?
Yes, Supermetrics offers a 14-day free trial. No credit card details are required. Click here to test!
How much does Supermetrics cost?
The license price depends on your needs: time period, number of connectors and product. Click here to learn more about the price.
Do I need Supermetrics?
If you want to automate your marketing reports, stop copy-pasting every time you make a report and use all that time for real analysis, you should definitely use Supermetrics.
What is a Supermetrics connector?
A connector is the data source you want to connect from; for example, Facebook Ads, Google Analytics, Instagram Insights, etc. Supermetrics has the most APIs ready to connect and extract information directly into your Data Studio or spreadsheets. See here the full list of connectors.
Does Supermetrics ActiveCampaign have a connector?
No. Currently the platform does not have a connector for Activecampaign, but other mailing platforms do, see the connectors here.
Supermetrics Power BI connect?
Power BI can use the Supermetrics API connector to connect both platforms. To do this you need to use the Supermetrics Query manager. See the information here.
Can Supermetrics Tableau be connected?
Tableau can use the Supermetrics API connector to connect the two platforms. To do this you need to use the Supermetrics Query manager. See the information here.
Are there any Supermetrics alternatives on the market?
Currently there are some options similar to Supermetrics although they definitely do not have all the products and functionalities. Click here if you want to see a low cost alternative to Supermetrics.
How to connect Supermetrics to Data Studio?

